A Brockelman's Fine Foods "super mart" was the first grocery store to operate at the SHOPPERS' WORLD mall. The store had 20,000 square feet of selling space and included a bakery and delicatessen.
Drawing from National Suburban Centers Trust, Incorporated
Plotkin Brothers, a Back Bay specialty retailer, also opened a store in the original mall. It sold the latest ladies' fashions and accessories.
Drawing from National Suburban Centers Trust, Incorporated
The official dedication of SHOPPERS' WORLD was held on the same day the first game of the World Series was being played, in New York City. Concerned that this might effect attendance at the mall's grand opening, a staff of "Ask Me Girls" was put in place; each with a portable radio in hand. They kept customers up to date on the ball game.
Photo from https://www.framinghamhistory.org / The Boston Globe
SHOPPERS' WORLD was situated around a large, open Central Green, with a kiddie ride area on its northern perimeter. In its original state, the mall encompassed approximately 500,000 leasable square feet. The vast parking area could accommodate 6,000 autos at one time. The center was conceived as a two-anchor operation, with large department stores at either end. The second anchor store would not be completed until 1967.
SHOPPERS' WORLD TENANTS 1952:
JORDAN MARSH (with bakery) / Berny's Linen Shop / Beverly's, Incorporated ladies' wear / Brett's Leather Goods / Brockelman's Fine Foods (with bakery & delicatessen) / C & T Paint & Wallpaper / Candy Cupboard / Cinema in the Shoppers' World (single screen) / Country Flair Sportswear / Creed's Ice Cream Parlor & Restaurant / Dorothea's Millinery / Duncan McAndrew Tailor / Femina Beauty Salon / Framingham Trust Company / Fitts Photo & Sport Shop / G.A. Sawyer men's wear / Gorin's Department Store / House of Kenney Interior Design / Idea Box Cards & Gifts / J.M. Lord's-Modern Age home furnishings / Jordan Marsh Furniture / Kennedy's of New England / Kerwin's Shoes / Lepie's Drapes & Curtains / MacDonnell's ladies' wear / Modell's men's wear / Peck & Peck ladies' wear / Pierre Marcel Coiffures / Plotkin Brothers ladies' wear / Sarni's Cleaners / Sears Catalog & Appliance / Sharaf's Restaurant / Shoppers' World Gulf Station (outparcel) / Spencer Shoes / Stork Time Maternity / Talcoff's Shoes / The Pharmacy / Tic Toc Donut Shop / Tots 'n Teens children's wear / Van's Hosiery Shop / WKOX Radio Studio
