Cleveland's The Village

Open-air in format, THE VILLAGE was Tennessee's very first mall-type shopping center. 

Graphic from Jafco, Incorporated

The Village Goes Modern in the Hills of Tennessee! The compact complex was officially dedicated in August 1961, an event heralded in this vintage full-page advertisement. As part of a 3-day grand opening celebration, savings bonds, cold cash and gallons of gas were awarded as prizes.

Advert from Jafco, Incorporated