Named after the adjacent cities of Sherman and Denison, SHERDEN MALL opened for business in November 1970.
Graphic from Enterprise Development Associates
The fully-enclosed complex incorporated over 497,500 leasable square feet and housed fifty-four tenant spaces. There was free parking for over 2,700 autos. One of the unique features of the center was its electric power plant, which was fired by natural gas and-or fuel oil.
SHERDEN MALL TENANTS, 1971:
J.C. PENNEY (with beauty salon, coffee shop and freestanding Auto Center) / MONTGOMERY WARD (with Buffeteria Snack Bar and freestanding Auto Center) / S.H. KRESS 5 & 10 (with luncheonette) / KROGER supermarket / Bell Brothers Shoes / Bolen's Card Shop / Bresler's 33 Flavors Ice Cream / Can-Do Shop / Cinema I & II / Consumer Value Store / Continental Barber Shop / David's Book Store / Ellen's Dress Shop / Embassy Fabrics / Father & Son Shoes / First Lady Beauty Salon / Gallenkamp Shoes / GNC / Ginger's Boutique / Jaco's Men's Shop / Jo's Boutique / Karmelkorn / Kinney Shoes / Leigh-Ann's ladies' wear / Lilley's Department Store / Longhorn Ranchwear / Mangel's / Merle Norman Cosmetic Studio / Mode O' Day Frock Shop / Motherhood Maternity / Musicland / Orange Bowl / Orange Julius / Orleans Leather / Parklane Hosiery / Purse Strings / Rings & Things / Royce Shoes / Singer Sewing Center / Smartt's Levis / Stewman's Specialty Shop / SupeRx Drugs / Sweeney Jewelers / Tall Fashions / The Orange Bowl snack bar / The Plum Tree / The Uniform Shop / Tobaccoland / Topper's Men's Wear / Vaughan's Department Store / Wig Outlet / Wyatt's Cafeteria / Zales Jewelers
A vintage view of the fully-enclosed SHERDEN concourse.
Photo from The Denison Herald
The mall included a twin cinema among its original tenants. This was expanded into a 4-screen venue in the late 1970s. A newspaper advert from 1982 shows four films currently being shown at the UA Cinema 4.
Advert from United Artists Theatres
