A 1965 depiction of the Treasure State retail hub, as it would be configured after a prospective expansion. An adjacent city block was to be cleared, with a new East-West Covered Mall built. This would connect the existing complex with a large department store on its west end.
Drawing from Holiday Village Shopping Center, Incorporated
This new store turned out to be a freestanding Montgomery Ward. Its construction commenced in February 1966, with a grand opening held in the following September.
Drawing from Montgomery Ward & Company