Welcome to the largest mall and retail history site on the internet. The MALL HALL OF FAME is a vintage shopping mall scrapbook. Its focus is on shopping complexes built -in the USA- between 1946 and 1979. Don't forget to visit our four Shopping Mall Memory Lanes, which transport you through time to a mall in 1956, 1963, 1970 and 1977!
Atlanta's North Dekalb Center


The original trademark for Greater Atlanta's very first enclosed shopping center. The image included a depiction of the umbrella that you could now leave at home.
Graphic from Scott Development 


Atlanta-based Rich's built their fifth branch at NORTH DEKALB CENTER. The store included two restaurants, the Magnolia Room and The Inn Between, as well as a freestanding Rich's Auto Center.


The posh Rich's North Dekalb department store fronted on a weatherproof "Fountain Mall" of stores and services. 
Rich's Annual Report 1965