Cincinnati's Swifton Center  

A target trademark was used to promote the original SWIFTON CENTER, the shopping center that has everything. In October 1956, the open-air complex was situated at the geographic center of Greater Cincinnati.
Graphic from Sun Construction Company

The mall was in the planning stages for several years, going under the provisional name of "Woodner Center." A circa-1951 rendering shows an early conception of the complex, with the adjacent Swifton Village Apartments seen on the left. The residential complex (but not the shopping center) was once owned by Donald Trump. 
Drawing from the Jonathan Woodner Company Proposal, 1951 / Varady's Research Archive

A plan for the Mall (or Upper) Level. Two Professional Office Buildings were to be part of the facility. This layout would be substantially altered for the project that was eventually built.
Drawing from the Jonathan Woodner Company Proposal, 1951 / Varady's Research Archive