A Neisner's 5 & 10 was one of the mall's three junior anchors.

Photo from Neisner Brothers, Incorporated Annual Report 1955

Above, we see Neisner's housewares department. The typical 5 & 10 of the time had several check-out stations throughout the store, instead of a row of cash registers at the store entrance.

Photo from Neisner Brothers, Incorporated Annual Report 1955

The fabrics & notions department at the OAK CLIFF Neisner's.  

Photo from Neisner Brothers, Incorporated Annual Report 1955

Our first -and final- OAK CLIFF CENTER layout dates to 1956. The shiny new shopping hub was built at the center of a bi-level parking area. There was also an underground service tunnel, which kept deliveries out of sight of shoppers.

OAK CLIFF CENTER TENANTS 1956:

A. HARRIS & COMPANY (with beauty salon and community room) / NEISNER'S 5 & 10 (with luncheonette) / TOM THUMB supermarket / W.T. GRANT / Andes Candies / Baker's Qualicraft Shoes / Bond Clothes / Center Barber Shop / Center Beauty Shop / Cobbler #2 shoe repair  / Fashion Post ladies' wear / Gaston Cafeteria / Kinney Shoes / Reynold's Jewlers / Rhealee Hat Shop / Slenderella Figure Salon / Thom McAn Shoes / Thurman, Randall & Company Bait & Tackle / Toy Carnival / Virginia Dare ladies' wear / Walgreen Drug (with Walgreen Grill)