This logo, created as part of the late '80s renovation of UNIVERSITY MALL, would promote the shopping hub for 19 years

Graphic from the Simon Property Group

UNIVERSITY MALL TENANTS 2005:

J.C. PENNEY (with Styling Salon and Optical Department) / M.M. COHN / AARP Shop / Afterthoughts accessories / Airbrush By George / Americash / Champs Sports / Country Bumpkin / Custom USA / Dollar Tree / Finish Line / Foot Locker / Frankes Cafeteria / Frostop ice cream / GNC / Gold Empire / Gold n Diamonds / Greg's Store For Men / GQ For Men / Kiddie Rides / Life Uniform / Marcello's Apparel men's wear / Milano Menswear / Millennium ladies' wear / Nouri ladies' wear / One Price Clothing ladies' wear / Paul's Shoes / PayLess ShoeSource / Rave ladies' wear / Rodella Candies / Sbarro the Italian Eatery / Scribbles Embroidery / Shanghai Express Chinese restaurant / Simply Fashions ladies' wear / The Shoe Department / The Stitching Post men's wear / Trevors Home Furnishings / United Center Of Truth / US Army Recruiting Station / US Marines Recruiting Station / US Navy Recruiting Station / Zales Jewelers 

The first enclosed mall in Little Rock entered a downward spiral when its Montgomery Ward closed, in March 2001. M.M. Cohn went dark in September 2007. J.C. Penney pulled up stakes in October 2007 and re-opened at a new location in the shiny new SHACKLEFORD CROSSING. This open-air shopping hub was located in the western environs of Rock Town.
Photo from www.loopnet.com