A vintage view of the original east anchor. It opened, as a freestanding store, in April 1966. With its completion, Sears had retail stores in all of the fifty states. Note: THE MALL would be added to the right (or west) side of the building.
When THE MALL opened in the late 1960s, its generic name could suffice.
However, by the early '80s, there were four interior malls in Anchorage.
To differentiate itself, Alaska's original enclosed shopping center was
renamed MALL AT SEARS. Zooming through time to the early 2000s, we see contemporary MALL AT SEARS signage. This display stood along Anchorage's East Northern Lights Boulevard.
Photo from http://www.mallatsears.com
This image shows the front facade of the complex, which also faces East Northern Lights Boulevard. This snapshot was taken before a 2010s face lift.
Photo from http://www.akhomeshow.com / Ryan Tollefson Real Estate Experts
MALL AT SEARS was renovated between March and June of 2011. In this snapshot, we see a newly-created South Entrance, which faces East Benson Boulevard. The SteamDot Coffee and BurgerFi stores opened in 2013 and 2016, respectively.
Photo from www.loopnet.com
Nordstrom Rack opened at MALL AT SEARS in September 2015. The store was carved out of the existing Sears, which was downsized by 35,000 square feet.
Photo from https://midtownmall.com
The abandoned Sears was rebuilt into The Shops at Seritage, which
housed Nordstrom Rack, Planet Fitness, Guitar Center and a relocated
Carrs-Safeway. Stores were open for business by mid-2019.
Photo from https://www.neeserinc.com / Neeser Construction Company
Anchorage, Alaska
Alaska's first shopping mall was developed by real estate entrepreneur Barney Gottstein and Lawrence J. "Larry" Carr, who operated the Carrs Food Center supermarket chain. They built a fully-enclosed shopping center on a 17.6-acre site, located 1.5 miles southeast of downtown Anchorage, in the city's Midtown area.
THE MALL was added to a 2-level (144,900 square foot) Sears, which had been dedicated on July 17, 1966. A mall-wide grand opening was held on January 31, 1968. At this time, THE MALL encompassed approximately 272,600 leasable square feet and housed thirty stores and services.
Anchoring THE MALL were the aforementioned Sears and 1-level (28,800 square foot) Carrs Food Center. Charter inline stores included Russell Stover Candies, a Wells Fargo Bank, Sheffield Cafeteria & Pub and Ben Franklin variety store.
Within 3 years, Sears was being enlarged by 28,500 square feet. The expanded store, now covering 173,500 square feet, was dedicated on July 29, 1972. It featured a Coffee House cafe and attached Auto Center. The Carrs Food Center was also enlarged around this time. Post-expansion, it measured 41,900 square feet. THE MALL now encompassed approximately 314,300 leasable square feet.
As the Sears expansion was being completed, the city's second enclosed shopping complex was opening its doors. UNIVERSITY CENTER {.5 miles southeast} was officially dedicated in April 1972. BONIFACE CENTER {3.1 miles east} debuted in June 1976. The first stores in DIMOND ["Diy-mund"] CENTER {2.7 miles south} began business in August 1977, with those in NORTHWAY MALL {2.1 miles northeast} being inaugurated in May 1980. FIFTH AVENUE MALL {a downtown development} welcomed first shoppers in August 1987.
By this time, the official name of THE MALL had morphed into THE MALL AT SEARS. An anchor rebranding took place in April 1999, after the Pleasanton, California-based Safeway chain acquired Anchorage-based Carrs. Following the merger, stores were known as Carrs Quality Center-Safeway or simply Carrs-Safeway.
A major renovation of THE MALL AT SEARS got underway in March 2011. The project created a new south side entrance, gave face lifts to the exterior of the building, replaced flooring, ceilings and restrooms and made room for four new retail spaces. The remodeling was completed in June 2011.
A 1-level (35,000 square foot) Nordstrom Rack was dedicated on September 3, 2015. The store was set up in the northeast corner of Sears. With its completion, Sears had been downsized to approximately 138,400 square feet. The store was shuttered in April 2018 and was placed under the ownership of Seritage Growth Properties, a real estate division of Sears Holdings. Seritage renovated the shuttered Sears, renaming it The Shops at Sertitage.
This store strip encompassed eight retail spaces. The largest of these was a (65,000 square foot) Carrs-Safeway supermarket, which relocated from the west end of the mall. Other stores included the aforementioned Nordstrom Rack, a (16,500 square foot) Guitar Center and (14,800 square foot) Planet Fitness. These were open for business by mid-2019. The original Carrs store was renovated and expanded, with a 1-level (55,000 square foot) REI Co-op opening on March 22, 2019.
Sources:
The Anchorage Daily News
http://www.mallatsears.com (website on Internet Archive Wayback Machine)
https://property.muni.org / Municipality of Anchorage city-borough property search
http://www.carrgottstein.com / Carr Gottstein Properties
https://midtownmall.com
UNIVERSITY CENTER TENANTS 1972:
PAY 'N SAVE DRUG / SAFEWAY supermarket/ Alaska National Bank of the North / American Hairdressers / Anchorage House of Music / Bathique / Bering Sea Originals Gifts / Davey Jones Locker / Grizzly Burger / Hollie's Antiques / Key Island / Lin's Orientals / Lorene's / Michael's Jewelers of Eknai / Physician's Optical / Queen Size Shop / Roberts Toys & Infant Wear / Stallone's Men's wear / Swensen's Ice Cream Parlor / Tape & Platter Music / The Shoo-Inn / Three Sisters Fabrics / T.V. Sound Stage / University Center Barber Shop
A second phase of stores (in light gray) was dedicated in April 1975. This addition included a Washington State-based Lamonts department store. UNIVERSITY CENTER now encompassed approximately 294,000 leasable square feet and contained sixty-three stores and services. Free parking was provided for 303 autos.
Photo from https://www.crexi.com
A contemporary view of the UNIVERSITY CENTER shopping concourse.
Photo from http://www.indiebound.org
Photo from Google Maps
UNIVERSITY CENTER
Old Seward Highway and East 38th Avenue
Anchorage, Alaska
The second major shopping complex in the Land of the Midnight Sun was built by Anchorage's Walter Joseph "Wally" Hickel, under the auspices of the Hickel Investment Company. Designed by Anchorage's Crittenden, Cassetta & Canon firm, the fully-enclosed complex occupied a 32-acre site, located 2 miles southeast of downtown Anchorage.
Plans for UNIVERSITY CENTER were announced in July 1971, with construction, on a 147,000 square foot first phase, getting underway soon after. A (28,000 square foot) Safeway supermarket became the first operational store, on April 30, 1972. All twenty-six tenants were open for business by June of the same year.
The initial phase of UNIVERSITY CENTER was anchored by a 1-level (47,000 square foot), Seattle-based Pay 'n Save Drug-Ernst Hardware. Charter tenants included Bering Sea Originals Gifts, Tape & Platter Music and a Swensen's Ice Cream Parlor.
A second phase, added to the south end of the complex, was started in mid-1974. Its anchor, a 1-level (50,500 square foot), Bellevue, Washington-based Lamonts, held a grand opening on April 28, 1975. New stores in the new South Wing included Kinney Shoes and The Book Cache.
BONIFACE CENTER {2.9 miles northeast}, which was the city's third enclosed mall, held its grand opening in June 1976. In August 1977, DIMOND ["Diy-mund"] CENTER {2.7 miles south} was dedicated. May 1980 brought the completion of NORTHWAY MALL {2.5 miles northeast}. The most recent mall dedication in Anchorage was held in August 1987, when downtown's FIFTH AVENUE MALL opened its doors.
A third construction phase added 92,000 square feet to the south end of UNIVERSITY CENTER. This project was completed in late 1985. New mall tenants included Round Table Pizza, The Chocolate Chippery, Hickory Farms of Ohio and the Festival Enterprises University Cinemas 6. This multiplex showed first features on November 27, 1985.
The gross leasable area of UNIVERSITY CENTER now measured around 360,000 square feet. The late 1990s brought the first anchor rebranding. Pay 'n Save Drug became a Los Angeles-based PayLess Drug in May 1993. The PayLess chain was acquired by Philadelphia-based Rite Aid Drug in October 1996. The UNIVERSITY CENTER store was shuttered in 1998.
With all of the shopping mall competition, it wasn't long before UNIVERSITY CENTER began to suffer. The oil pipeline boom of the 1970s, which was an impetus for the mall's development, went bust in the 1980s. The mall's decline was exacerbated by new big box stores built in its vicinity in the 1990s. By 1998, UNIVERSITY CENTER was on life support.
Lamonts was rebranded, by Fresno-based Gottschalks, in September 2000. Unfortunately, this new store failed to slow the decline of the mall. Gottschalks was shuttered in May 2001. PayLess Drug had been rebranded by Rite Aid in 1996. This store was short-lived. The UNIVERSITY CENTER Safeway closed on April 29, 2000 and was replaced, by Natural Pantry Fresh Market, in June. Cinema 6, now operating under the Regal banner, went dark on June 30th.
UNIVERSITY CENTER was placed on the open market in October 2001. The University of Alaska Anchorage submitted a bid to purchase the property. They were out-bid by a joint venture of Anchorage-based Furniture Enterprises Alaska and JL Properties. In May 2002, the joint venture sold a 92,000 square foot section of the mall (mostly comprised of the 1985 expansion) to the University of Alaska Anchorage.
They reconfigured the area as classrooms, administrative offices and a Student Services Center (which occupied the old cinema). This satellite campus was dedicated in January 2003. At the same time, the retail area of the mall was refurbished, with a 2-level warehouse addition built at the rear of the structure. The mall anchor buildings now housed a Sadler's Home Furnishings store and La-Z-Boy Furniture Gallery.
Other stores and services in the retenanted-UNIVERSITY CENTER included Museum Source, Peppercini's Deli House, Seams Like Home Quilt Shop, Wind River Silks and La Bodega Wine & Spirits. The Natural Pantry Fresh Market relocated out of the mall in January 2014.
The University of Alaska Anchorage shuttered its satellite UNIVERSITY CENTER campus in 2019, with all facilities relocating to the main campus. JoAnn Fabrics set up shop in the old Safeway-Natural Pantry space in May 2020, but closed for good in February 2025.
Sources:
"Malled To Death" / Anchorage Press, 2000
https://www.uaa.alaska.edu / University of Alaska Anchorage
http://www.universitycentermall.wordpress.com
https://www.cinematreasures.org
"JoAnn (Fabrics)" article on Wikipedia
DIMOND CENTER TENANTS 1977:
LOWER LEVEL
PAY 'N SAVE DRUG / SAFEWAY supermarket / Alaska Bank of Commerce / Alyeska Candy Kitchen / Book Cache / Dimond Optical / Health Nut / Interior Reflections / Kinney Shoes / Mariah Junior ladies' wear / Merle Norman Cosmetic Studio / Nickelodeon Music / Picnic / The Bakery / The Hub men's wear / The Ice Creamery / Zales Jewelers
UPPER LEVEL
Anchorage Municipal Library / Career Girl / Coachhouse Cards & Gifts / Clowntown Anchorage / Copper Rivet Jeans / Fabric City / Gallery 20 / Golden Threads / Hudson's Shoes / Little Miss & Mister children's wear / North Country Jeans / Pier 1 Imports / Rain Forest / Ronald's Hair Design / Shirt Factory / The PanTree's Place Setter / The Perfect Cup Plus / Welch's Contempo / Yogurt Delight
This circa-'82 view was taken soon after the opening of a 20 million dollar "Phase Two" expansion. With its completion, DIMOND CENTER became the largest enclosed mall in Alaska, a distinction it holds to this day.
The Professional (Office) Tower at DIMOND CENTER was dedicated in 1987. It included a bowling alley, fitness center and Ice Chalet skating rink.
Photo from www.dataflowalaska.com
With its early '80s expansion, DIMOND CENTER trumped the 339,300 square foot NORTHWAY MALL, which had been the largest shopping complex in Alaska since 1980.
Photo from www.loopnet.com




























