J.B. White, of Augusta, anchored RICHLAND MALL. The 1-story store covered 60,000 leasable square feet and included a White's Beauty Salon.

Photo from Mercantile Stores Company, Incorporated Annual Report 1961

A circa-1966 physical layout of the complex includes a single-screen cinema. Built as a southeastern outparcel, it  had opened for business in July. At this time, the mall provided free parking for 1,500 autos.

RICHLAND MALL TENANTS 1966:

J.B. WHITE (with Beauty Salon) / WINN-DIXIE supermarket / COLONIAL STORES  supermaket / F.W. WOOLWORTH 5 & 10 (with lunch counter) / Ashmer's Vintage Shop / Baubles N' Things Novelties / Berry's On Main ladies' wear / Cayce Radio &TV / Corn Cabin Confectionery / Eckerd Drug (with luncheonette) / Equitable Savings & Loan Association / Gerald's Shoe Service / Meri's Record Shop / Merle Norman Cosmetic Studio / Miles Shoes / Pet-A-Rama / Richland Mall Theatre (single-screen outparcel) / Ruff Hardware / S.B. McMaster Sporting Goods / Sylvan Brothers Jewelers / Redwood Cafeteria / Russell Stover Candies (outparcel) / Warwick Laundry & Dry Cleaners