The mall's outparcel movie house, officially known as the Towne Theatre, opened in June 1954. On the marquee was "River of No Return", starring Marilyn Monroe and Robert Mitchum.
Photo from / "Tinseltoes" 

A shot of the wide, landscaped mall promenade at LEVITTOWN SHOP-A-RAMA.
Photo from / William Bird

Another vintage SHOP-A-RAMA view, this time in living color. 
Photo From / "Levittown Relics"